Most Popular Artists Who Own Crypto

Artists are often ahead of the curve when it comes to embracing new trends and cryptocurrency is no exception. Over the last decade, some of the world’s most famous names in music, film, and art have bought Bitcoin, Ethereum, or even launched their own tokens and NFTs. 

Their involvement has helped bring crypto into the mainstream, making it less of a niche tech hobby and more of a cultural movement. 

Today, we’ll explore the most popular artists who own crypto, the coins they favor, and how their influence shapes the public’s perception of digital assets. 

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Music Icons Embracing Crypto

Musicians have played a big role in crypto adoption. Snoop Dogg is a prime example; he owns Bitcoin, Ethereum, and NFTs, and has become an ambassador for blockchain culture through partnerships like The Sandbox metaverse. 

Paris Hilton, known for her entrepreneurial spirit, bought crypto as early as 2016 and has since invested in NFTs and blockchain-based projects.

Akon took things a step further by creating Akoin, a cryptocurrency designed to power business and development in Africa. This initiative shows how artists can use crypto not just as an investment, but as a tool for social change.

Kings of Leon became the first band to release an album as an NFT in 2021, opening the door for musicians to integrate blockchain directly into their creative releases.  

Other artists, including Lil Yachty with $YACHTY and Ja Rule with his own fan token, have experimented with their own branded coins.

These moves aren’t just about publicity, they're about artists taking control over how their work is distributed, monetized, and experienced by fans worldwide.

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Hollywood Stars and Crypto Investments

In Hollywood, cryptocurrency ownership has become almost as fashionable as luxury cars. Gwyneth Paltrow owns Ethereum and Apecoin and has supported blockchain startups like Abra and Terawulf. 

Reese Witherspoon joined the Ethereum club in 2021, voicing her interest in Web3’s potential for storytelling and entertainment.

Matt Damon made headlines as the face of Crypto.com’s “Fortune Favors the Brave” campaign, while Lindsay Lohan launched her own NFT collections. 

Jamie Foxx endorsed blockchain projects, and Maisie Williams from Game of Thrones publicly discussed her Bitcoin holdings with fans.Then there’s Ashton Kutcher, who has invested in multiple blockchain startups, including the NFT marketplace OpenSea. 

His early entry into crypto mirrors that of Mike Tyson, the boxing legend who first invested in Bitcoin back in 2013 and partnered with BitPay to promote adoption.

These stars prove that crypto is more than a passing trend in Hollywood; it's a growing part of how celebrities diversify their wealth and connect with tech-savvy audiences.

Read also : Lindsay Lohan’s Venture into NFTs and the Crypto Space

Sports Legends Going Digital

Sports stars have been quick to embrace crypto as part of their income and investment strategies. Russell Okung, former NFL player, famously converted half of his $13 million salary into Bitcoin in 2020, inspiring the “Pay me in Bitcoin” movement. 

Odell Beckham Jr. followed suit, taking his Los Angeles Rams salary in Bitcoin through a deal with Cash App.

Lionel Messi joined Paris Saint-Germain in 2021 and received part of his signing bonus in $PSG Fan Tokens, connecting directly with his club’s fanbase through blockchain. 

Serena Williams invested in Coinbase via her firm Serena Ventures, while Naomi Osaka explored crypto partnerships out of curiosity about blockchain’s future.

Athletes see crypto not just as an investment, but also as a way to engage with fans through tokens, NFTs, and exclusive digital experiences. It’s a trend that’s likely to continue as Web3 sports platforms grow.

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Web3 and Blockchain Advocacy

Some artists go beyond simply owning Bitcoin or Ethereum; they actively build and promote blockchain-based projects. 

Akon’s Akoin is designed for economic development in Africa. Snoop Dogg has partnered with The Sandbox to create virtual experiences for fans. 

Tom Brady co-founded Autograph, a platform connecting sports and entertainment icons with fans through NFTs.

Gwyneth Paltrow has backed blockchain startups that focus on renewable energy, while Serena Williams uses her platform to advocate for blockchain’s potential to disrupt traditional industries. 

Even Lionel Messi has partnered with blockchain-based engagement platforms to offer unique fan interactions.

These efforts show how celebrities can drive blockchain adoption beyond speculation using it to create sustainable, innovative, and community-focused projects.

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Read also : What is Jackerman? Will There Be an NFT?

NFT and Crypto Collectibles

NFTs have been a natural extension of the crypto world for artists. Anthony Hopkins launched “The Eternal” NFT series, celebrating his career through digital art. 

Snoop Dogg’s The Doggies collection introduced 10,000 unique avatars for use in The Sandbox. 

Cristiano Ronaldo, Shawn Mendes, Grimes, Neymar, and Paris Hilton have all launched NFT lines, blending celebrity influence with blockchain’s creative possibilities.

These NFT projects allow artists to sell directly to fans without intermediaries, offering exclusive ownership experiences that can’t be replicated in traditional markets. 

For fans, it’s a chance to own a piece of their favorite celebrity’s creative work in a verified, blockchain-backed format.

Conclusion

From music to movies to sports, celebrities are embracing crypto in ways that shape how the world views digital assets. 

Whether they’re buying Bitcoin, investing in Ethereum, launching NFTs, or building entire blockchain ecosystems, these artists are helping crypto move from niche technology to mainstream culture.

While celebrity endorsements can bring attention and excitement, they don’t remove the risks. Just like the stars diversify their portfolios, everyday investors should do their research, use secure platforms, and approach the crypto space with a balanced mindset.

FAQ

Which artists own Bitcoin?

Elon Musk, Snoop Dogg, Paris Hilton, Mike Tyson, and Maisie Williams are among the most famous.

Do celebrities invest in Ethereum too?

Yes. Gwyneth Paltrow, Reese Witherspoon, and Snoop Dogg are known Ethereum holders.

Have artists launched their own cryptocurrencies?

Yes. Akon created Akoin, and Lil Yachty and Ja Rule have their own fan tokens.

Which celebrities are active in NFTs?

Snoop Dogg, Anthony Hopkins, Paris Hilton, Cristiano Ronaldo, and Grimes have all launched NFT collections.

Should you follow celebrity crypto moves?

Not blindly. Their investments can inspire research, but always assess risks for yourself.