Meme Coins to Watch This Week: Why PEPE and WIF Might Be Interesting

As cryptocurrency markets stir back to life with renewed investor enthusiasm, meme coins are taking center stage once again. 

The resurgence of speculative tokens like Pepe (PEPE) and Dogwifhat (WIF) marks a notable shift in sentiment, especially as broader macro and market dynamics create favorable tailwinds for high-risk, high-reward digital assets.

Meme Coins Outperform Major Cryptos Amid Bullish Market Revival

In the past 24 hours, PEPE saw a gain of 11.6%, recording over $2.3 billion in daily trading volume, according to CoinGecko. Meanwhile, Dogwifhat (WIF), a meme token based on the Solana blockchain, rallied by 11.4%. Other meme coins like Bonk (BONK) and Floki (FLOKI) also posted gains exceeding 9%, signaling a sector-wide revival in interest.

This upswing coincides with a general crypto market surge. Bitcoin is trading just shy of its all-time high, briefly topping $106,000, driven by increased institutional adoption and steady inflows into spot Bitcoin ETFs in the United States. 

Such movements tend to signal a risk-on mood, where investors are more willing to speculate on volatile assets like meme coins.


 

What's Driving the Meme Coin Boom?

Meme coins are often driven not by technical fundamentals but by community engagement, cultural relevance, and social media momentum. Still, they act as early indicators of speculative sentiment, especially among retail investors.

Pepe Token

The PEPE token, which pays homage to the internet’s beloved Pepe the Frog meme, has built a surprisingly loyal base. Its recent surge is believed to stem from both growing retail enthusiasm and renewed mentions on platforms like X (formerly Twitter) and TikTok.

DogWifhHat (WIF)

On the other hand, WIF—short for "Dogwifhat"—is a Solana-based token known for its quirky branding. It has benefited from both the rising popularity of the Solana blockchain (thanks to lower fees and faster transactions) and growing traction in NFT and memetic communities.

According to data from Santiment, meme coins like PEPE and WIF show elevated social volume and increased on-chain activity, two leading indicators of speculative trend formation.

Also read: Recent Movement Suggests WIF Can Go Higher! An Analyst Take

Meme coin:  Institutional and Retail Sentiment Align

While meme coins are typically driven by retail behavior, institutional participation in the broader crypto space has created an environment of rising liquidity. 

According to analysts at QCP Capital, digital assets are “positioned for further upside” amid rising passive flows into Bitcoin ETFs and a potential return of inflationary pressures globally.

This institutional momentum has a trickle-down effect, energizing speculative markets like meme coins. With crypto derivatives volumes also climbing, it's evident that traders are once again willing to take on higher risk in pursuit of outsized returns.

The Role of Meme Coins in Crypto Culture

Though often ridiculed for lacking utility, meme coins serve a cultural purpose in the crypto ecosystem. They represent community-driven innovation and humor-infused rebellion against traditional finance norms. 

This makes them not just a speculative asset but a social phenomenon, especially during bullish market cycles.

Additionally, platforms like Solana have become hotbeds for meme coin experimentation due to their scalability and low transaction fees, which enable the rapid launch and trade of tokens with viral potential.

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Meme coin Buyers: What to Watch This Week

Given the renewed activity and market tailwinds, PEPE and WIF are meme coins to watch. Traders and analysts are closely monitoring the following:

• Whether Bitcoin continues to hold above the $100,000 mark
  
   
• Volume sustainability in meme coins over the next few days
  
   
• Continued inflows into crypto ETFs
  
   
• Social media trends and influencer-driven pump signals
  
   

These factors will likely determine if this meme coin rally is a short-lived spike or a sustained trend.

FAQs

1. What is the PEPE meme coin?

PEPE is a meme cryptocurrency inspired by the Pepe the Frog internet meme, known for its community-driven hype and speculative price movements.

2. Why is Dogwifhat (WIF) gaining popularity?

WIF is built on Solana and has gained traction for its low-fee ecosystem and viral branding, making it a standout in the meme coin sector.

3. Are meme coins a good investment in 2025?

Meme coins can yield high returns but come with significant volatility. They are best suited for traders who can manage short-term risk.

4. How are meme coins different from traditional cryptocurrencies?

Unlike Bitcoin or Ethereum, meme coins are mostly driven by social media trends and community hype rather than underlying utility or technology.