French BD Multimedia Invests 1 Million Euros into Bitcoin

2025-06-19
French BD Multimedia Invests 1 Million Euros into Bitcoin

French BD Multimedia announces a €1 million investment into Bitcoin, marks the beginning of the company’s newly launched “BTC Treasury Company” strategy, a long-term initiative designed to anchor the company more firmly within the world of digital assets.

Unlike many speculative crypto plays, this investment is fully regulated under French authorities and aims to combine strong financial planning with the long-term potential of Bitcoin. Curious about what this means for the future of French finance? Read on.

French BD Multimedia, Bitcoin Investment

French BD Multimedia.webp

Source: BD Multimedia

With the €1 million Bitcoin investment, French BD Multimedia joins a growing list of traditional financial firms that are integrating cryptocurrency into their core treasury operations. 

But what makes this case particularly interesting is the method and intent behind the move, one that combines regulatory compliance, controlled equity dilution, and long-term vision.

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Funding the Vision of Bitcoin Investment

To finance its foray into Bitcoin, French BD Multimedia raised €1 million through the issuance of convertible bonds (OCA). 

These instruments give investors the option to convert debt into equity at a set price, which in this case is €12 per share, a 48.1% premium over the market value at the time of issuance. 

This not only shows confidence in the company’s future valuation but also serves to minimize dilution, keeping it under 1%, which is a smart play for preserving shareholder value.

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Why French BD Multimedia Invest into Bitcoin?

Bitcoin remains the most established and widely recognized digital asset in the crypto space. By dedicating 100% of the raised capital into Bitcoin, French BD Multimedia is signaling its belief in the long-term value proposition of BTC as a store of value and hedge against inflation. 

Rather than spreading funds across multiple tokens or speculative altcoins, the company’s focused approach indicates a conservative but calculated risk strategy in a volatile market.

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Highlights of French BD Multimedia's Bitcoin Investment

Here’s the key highlights of French BD Multimedia’s Bitcoin investment:

1. €1M Raised via OCA issuance.

2. 100% Invested in Bitcoin.

3. Conversion Price: €12/share (+48.1% premium).

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4. Controlled Dilution: Less than 1%.

5. Regulatory Compliance: Under ACPR and PSAN frameworks.

6. Strategic Objective: Launching BTC Treasury Company as a long-term vision

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Conclusion

French BD Multimedia’s €1 million Bitcoin investment isn’t just a financial experiment, it’s a calculated, regulation-backed leap into the crypto space. 

From its carefully structured convertible bond strategy to its full alignment with French financial authorities, the company is clearly aiming to establish itself as a serious player in the growing intersection between traditional finance and crypto innovation.

As more companies begin to diversify their balance sheets with digital assets, BD Multimedia’s BTC-first treasury strategy may well become a model for others in the fintech space.

Explore expert insights, in-depth articles, and the latest crypto market trends on Bitrue blog. Whether you're a beginner or a seasoned trader, there's something valuable for everyone. Stay informed and ahead in your crypto journey. Register now on Bitrue and take the next step!

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FAQ

What is BD Multimedia?

BD Multimedia is a French fintech company that recently raised €1 million to launch a Bitcoin-focused treasury strategy.

How did they raise the funds?

Through the issuance of convertible bonds (OCA), offering investors the option to convert debt into equity at a set premium price.

Why invest 100% into Bitcoin?

The company sees Bitcoin as a long-term store of value and a strategic asset for its treasury.

Is this investment regulated?

Yes, the entire strategy complies with French financial authorities (ACPR) and the PSAN registration for crypto-related activities.

What is the risk of shareholder dilution?

The dilution is controlled and kept under 1%, protecting existing shareholder interests.

 

Disclaimer: The content of this article does not constitute financial or investment advice.

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