A2Z Crypto Price Drops After Rebranding from Loka Crypto, Why?
2025-07-31
The long-anticipated rebrand of LOKA crypto into A2Z crypto—under the new name Arena-Z—has made headlines, not only for its bold new direction but for its immediate market reaction.
Despite initial enthusiasm, A2Z crypto price fell 25% on re-launch day, leaving many investors questioning the sudden dip.
Below, we explore the reasons behind the drop, what the rebranding means for the future of Arena-Z, and whether A2Z can bounce back.
A2Z Crypto: A Rebrand That Shook the Market
On July 30, 2025, Binance officially opened trading for the A2Z/USDT pair following the rebranding of LOKA crypto to A2Z crypto.
However, instead of surging upward, A2Z fell sharply—from a high of $0.0062 to a low of $0.004622, before stabilizing around $0.00496. That’s a 27.6% drop from its opening price.
Why the drop? The answer lies in a classic case of "buy the rumor, sell the news".
Traders who anticipated the rebranding hype likely bought LOKA in advance and sold off A2Z for profit as soon as trading began, triggering a sudden wave of selling pressure.
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Read Also: What is A2Z Crypto? Tokenomics and How It Works
From LOKA to A2Z: Why the Rebranding Happened
The original League of Kingdoms Arena (LOKA) token powered a popular blockchain-based MMO game. But as the platform expanded to include new games and even its own Layer-2 chain on Optimism’s Superchain, the project needed a fresh identity.
Thus, Arena-Z (A2Z) was born—representing a broader gaming ecosystem beyond just League of Kingdoms. This rebranding is more than cosmetic. It reflects:
- A shift toward competitive blockchain gaming
- The rollout of the AZ Chain, a gaming-focused Layer-2 solution
- The integration of interconnected titles like LOK Chronicle and LOK Hunters
The rebrand was executed through a 1:20 token swap, where users received 20 A2Z tokens for every 1 LOKA token.
This occurred on multiple exchanges starting July 28, and completed successfully by July 30, with full trading enabled across some exchanges
Why Did A2Z Crypto Price Fall?
There are several reasons why the A2Z crypto price after rebranding did not follow the typical bullish rebrand trend:
1. Profit Taking
Early investors likely anticipated the rebrand and accumulated LOKA in advance. Once A2Z launched, they capitalized on the excitement to sell at a profit.
2. Low Initial Liquidity
Liquidity for the new token was relatively limited at launch, making the price more sensitive to sudden sell-offs.
3. Market Uncertainty
Rebrands often come with uncertainty, and some holders may have exited due to doubts about the project’s new direction or utility.
Read Also: Loka Rebrands to A2Z Crypto: Buy on Bitrue & Earn Rewards
A2Z Crypto Price Outlook
Despite the drop, the A2Z crypto price remains significantly higher than pre-rebrand LOKA levels. In fact, LOKA gained over 136% in July 2025 before the swap.
Long-term, analysts suggest the rebrand could unlock greater utility and adoption if the Arena-Z ecosystem continues to grow.
Projected estimates point to a potential 173% gain in A2Z’s value by late 2025, though this heavily depends on:
- Broader market trends
- Platform development progress
- Adoption of AZ Chain and new games
Read Also: Check out today's price of Arena-Z (A2Z) here!
What’s Next for Arena-Z?
Arena-Z’s vision is to build a Web3-powered gaming metaverse, where player ownership, content contribution, and decentralized identity play key roles. With more than 5 million users worldwide, Arena-Z has already laid a strong foundation.
Its decision to rebrand and expand through the OP Superchain signals a major push into next-gen blockchain gaming, potentially setting it apart from competitors in an increasingly crowded market.
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FAQ
What is A2Z crypto?
A2Z crypto is the new native token of Arena-Z, formerly known as LOKA crypto from the League of Kingdoms Arena. It powers a decentralized Web3 gaming platform and is built on Optimism’s Superchain.
Why did A2Z crypto price drop after rebranding?
The price dropped mainly due to traders selling off after the rebranding hype, in a typical "buy the rumor, sell the news" pattern. Additionally, limited liquidity and market uncertainty contributed to the dip.
What was the swap ratio from LOKA to A2Z?
The token swap occurred at a rate of 1 LOKA = 20 A2Z, with major exchanges like Binance and Bitrue supporting the transition between July 28–30, 2025.
Is A2Z crypto still a good investment?
While short-term price volatility is high, long-term projections remain optimistic if Arena-Z’s development goals are met and market conditions stay favorable.
What does the Arena-Z platform offer?
Arena-Z offers an interconnected Web3 gaming experience, with multiple titles, its own Layer-2 chain (AZ Chain), and player-owned governance systems.
Disclaimer: The content of this article does not constitute financial or investment advice.
