Get to Know Pictory AI and How to Use It

Pictory AI is a game-changer for anyone looking to create professional videos without needing fancy editing skills. This article dives into what Pictory AI is, its key features, and how to use it to whip up engaging videos in minutes. 

Whether you’re a marketer, YouTuber, or small business owner, Pictory’s got tools to make video creation a breeze.

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What Is Pictory AI?

Pictory AI is a cloud-based platform that uses artificial intelligence to turn text, scripts, or blog posts into polished videos. 

It’s designed for users with no video editing experience, making it perfect for content creators, businesses, and educators. With a massive library of over 3 million royalty-free visuals and AI-driven tools, it simplifies video production.

Why Choose Pictory AI?

Pictory stands out because it automates tedious tasks like adding captions, selecting visuals, and generating voiceovers. 

It’s budget-friendly compared to hiring a pro editor, and its intuitive interface makes it accessible to beginners. Plus, it supports multiple languages, broadening its appeal for global users.

Read Also: What is Hypernatural AI and How to Use It for Stunning AI Videos

Key Features of Pictory AI

Pictory AI offers a variety of tools to streamline video creation. Here’s a breakdown of its standout features.

Script-to-Video Tool

This feature lets you paste a script into Pictory’s editor, and the AI transforms it into a video with matching visuals, music, and voiceovers.

It’s ideal for explainer videos, tutorials, or listicles. You can use tools like Writesonic or Jasper to craft scripts, then let Pictory do the rest.

Article-to-Video Conversion

Got a blog post? Just input its URL, and Pictory’s AI summarizes the content, picks key points, and creates a video with relevant visuals. 

This is great for repurposing written content into engaging videos for social media or YouTube, boosting SEO and audience reach.

AI Video Editor

Pictory’s editor lets you tweak videos using text-based commands. You can add subtitles, cut filler words like “um,” or insert branding elements like logos. 

It’s perfect for polishing podcasts or webinars into short, shareable clips without needing advanced editing skills.

Visuals-to-Video Option

This tool turns images, short clips, or slideshows into dynamic videos. It’s great for creating presentations or promotional content. 

You can add AI-generated voiceovers or upload your own for a personal touch, making it versatile for various projects.

Realistic AI Voiceovers

Pictory integrates with ElevenLabs to offer lifelike AI voiceovers in multiple languages. You can also upload your own audio for a custom feel. 

This feature ensures your videos sound professional without the robotic tone common in other tools.

Read Also: What is Hailuo AI? A Tool for Editors

How to Use Pictory AI

Creating videos with Pictory AI is simple. Here’s how to get started:

• Sign Up: Join at Pictory.ai for a free trial (3 videos, up to 10 mins, no card needed). Paid plans: $19-$99/month (annual).

• Pick a Method: Choose Script to Video, Article to Video, Edit Videos Using Text, or Visuals to Video from the dashboard.

• Add Content: Paste a script, URL, or upload media. AI builds a storyboard with visuals and music. Highlight key text for emphasis.

• Customize: Edit visuals, add branding (logos, fonts), or pick voiceovers. Adjust aspect ratio (16:9, 9:16, 1:1) for platforms.

• Generate & Share: Click “Generate” to create the video. Download as MP4 or share to YouTube/TikTok. Auto-captions boost engagement.

Ideal Use Cases

• Marketing Agencies: Repurpose client content into videos for social media.

• Content Creators: Turn blogs or scripts into YouTube or TikTok videos.

• Educators: Create engaging training modules or course content.

• Businesses: Produce professional product demos or corporate videos.

Pros and Cons of Pictory AI

Pros

• Easy to Use: No editing skills needed; beginner-friendly interface.

• Time-Saving: Automates captions, voiceovers, and visual selection.

• Cost-Effective: Starts at $19/month, cheaper than hiring editors.

• High-Quality Output: Access to 3M+ royalty-free visuals and realistic voiceovers.

• Versatile: Supports multiple languages and video types.

Cons

• No Mobile App: Only available on desktop or laptop.

• No Live Support: Lacks 24/7 customer service; relies on email support.

• Occasional Errors: AI may pick irrelevant visuals, requiring manual tweaks.

Pricing Overview

Pictory offers a 14-day free trial for three video projects. Paid plans include:

• Starter ($19/month, annual): Basic features for beginners.

• Professional ($39/month, annual): More videos and advanced tools.

• Teams ($99/month, annual): Collaboration features and API access.

A 14-day money-back guarantee ensures a risk-free trial.

Read Also: What is Vivago AI? AI Video Based on Text?

Conclusion

Pictory AI makes video creation fast, affordable, and accessible for everyone, from marketers to educators. Its AI-driven tools, like script-to-video and auto-captioning, save time while delivering professional results. 

Despite minor drawbacks like no mobile app or live support, its ease of use and robust features make it a top choice for creating engaging videos. Try Pictory’s free trial to see how it can elevate your content game.

FAQ

Can I turn a blog post into a video with Pictory AI?

Yes! Just paste the blog URL, and Pictory auto-summarizes it into a video with visuals and captions.

Does Pictory AI support realistic voiceovers?

Absolutely. It integrates with ElevenLabs for natural voiceovers and also lets you upload your own.

Can I edit videos with text commands instead of timelines?

Yes. You can cut filler words, add branding, or tweak captions, all by editing text.

Is Pictory AI beginner-friendly?

100%. No editing skills needed, AI handles visuals, captions, and music automatically.

What formats can I export videos in?

You can generate and download MP4 files or share directly to YouTube and TikTok.

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